Posts Tagged ‘customer care’
Everywhere you go a new “spa” is opening. However, which spa or salon is the right one for you?
First, you must ask yourself, what do you want to do at the spa or salon? Are you going by yourself or with a friend or your partner? Are you going to relax or are you going for a specific treatment?
More questions you should ask yourself before booking at your local spa:
- How long do you have to spend in the spa?
- What is your budget?
- Are a manicure and pedicure on your list of must dos?
- Do you want a massage – do you know the difference between massages offered? If you have aches and pains in your back, a message can bring you relief.
- Do you want a facial – will it be a one timer or do you want to make it a regular part of your personal care. There are many types of skin care treatments, from cleaning facials, anti-aging treatments, BOTOX, and instant facelift.
- Have you considered a body wrap?
- How about acupuncture?
Once you answer these questions then you can start choosing the right spa to visit.
Ask around, ask your friends which spa they love, ask on Facebook and I am sure that you will receive many suggestions. Search on the internet; see what kind of reviews various establishments have received.
Once you have decided, book your spa treatment as early as possible, most spas fill up quickly. Wear comfortable clothing, even though most spas will give you a luxurious robe to wear, but when finish it is great to wear nice loose soft clothing. Arrive for your appointment around 15 minutes before your scheduled time. This will give you time to ask questions and fill in any questionnaires or required forms. This is also the time to ask questions or let the spa know if there is any medical information that they should know about, such as surgeries and allergies. We don’t recommend that you eat a full meal before your visit to the spa. Most places will offer you aromatic tea and juice and healthy snacks.
Tip – don’t forget to tip your spa specialist, aesthetician or other professionals that care for you during your visit!
Share your spa tips with us!
One of the ongoing topics in our blog will be all about customer service and care. When it comes down to it, there is nothing, but nothing more important than customer service. Let’s face it, there are great aestheticians, spas and salons out there who know their stuff. They know how to deal with anybody and everybody’s needs. Therefore, if your client is not happy about the way you treated them – they will be out your door and in through somebody else’s. They’re not coming back. We want to help you, make sure that your customers stay with you. Actually, we want to help you turn your customers into your very own brand advocates.
What Is A Brand Advocate?
According to Webopedia, “a brand advocate is a person, or customer who talks favorably about a brand or product, and then passes on positive word-of-mouth (WOM) messages about the brand to other people.”
How to create a strong crew of brand advocates?
- First, you must offer a solution to your customers. Every business must answer their customers pain or problems, if they don’t or can’t you don’t have a customer.
- Superb customer service and care.
- Ask them to share their experiences.
With and without Social Media
Most of your clients have one or more social media network account, probably most are on Facebook, some might be on Twitter, Pinterest, and LinkedIn or write a blog. Are you there too? It will make it much easier to let them do their job as brand advocates if you have a web and social network presence that they can link to.
Who is a typical active brand advocate?
They are your customers.
- They are social. They like to use social networks such as Facebook and Twitter
- They want to be considered experts
- They want to help others. They love to share information with people that they don’t know
- Some of them have a blog
- They like to discuss personal care products
- They like to discuss child care and support
- Brand advocates use “recommending” as a form of relaxing!
- Love sharing great experiences
You want them on your team. What is their motivation? Again, we go back to great service and a fabulous experience. According to eMarketers, brand advocates are motivated by one of two things:
- Good experiences with a product or service
- A desire to help others
It is all about a centuries’ old marketing method – word of mouth. People like to talk over lunch, coffee with friends, on the phone, or on social networks. People love to talk about good and bad things. Give them what to talk about, make sure they walk out of your establishment with a smile on their face.